Ju in the Moon

S/S 2024

Rome, Italy

Ju in the Moon is a dreamy fashion brand hailing from Guéthary in the south of France. Every piece is designed, hand-crocheted, and sewn by the founder Julie herself. For this project, I traveled to Italy, bringing the collection to life in the heart of Rome with muse, Martina.

JU IN THE MOON

Autumn/Winter 2024 Campaign

Ju in the Moon is a dreamy fashion brand hailing from Guéthary in the south of France. Every piece is designed, hand-crocheted, and sewn by the founder Julie herself. For this project, I traveled to Italy, bringing the collection to life in the heart of Rome with muse, Martina.

Photography: Alina Cherubin

Model: Martina

Brand: Ju in the Moon